The Marketing Arm

Awards

2008 Silver Communicator Award: AT&T "Locker Room"

Executed by: The Marketing Arm, Millsport
Program Awarded: AT&T Locker Room

The Marketing Arm's work on the AT&T "Locker Room" program earned a Silver Communicator Award from the International Academy of the Visual Arts (IAVA).

The Communicator Awards is the leading international creative awards program honoring creative excellence for communication professionals.  The 2008 Communicator Awards received more than 8,500 entries from ad agencies, interactive firms, designers, and public relations agencies.

The AT&T Locker Room gave NBA fans a virtual all-access pass to five teams' locker rooms and other VIP experiences through a virtual online tour.