The Marketing Arm

Awards

2008 Ex Award: State Farm 50 Million Pound Challenge

Executed by: The Marketing Arm, Usmp
Program Awarded: State Farm 50 Million Pound Challenge

The Marketing Arm's USMP won an Ex Award for its work on behalf of its client State Farm on the "50 Million Pound Challenge."  USMP won in the "Best Multicultural Event" category.

Created by Event Marketer magazine, the Ex Awards are the only award program focused 100 percent on event marketing and judged entirely by brand-side marketers.  This year’s Ex Awards drew more than 800 entries from around the world.