May 22 2013 1:27 PM
Michael Paley,  Senior VP/Shopper Marketing & Experiential  Once a haven for generic product sampling storefront activations to drive traffic and short-lived incremental sales lifts, the grocery channel has quickly become an influential part of a consumer packaged goods marketer mix. Why is experiential marketing important in the overall grocery category? Experiential marketing enables retailers to [...]
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May 15 2013 12:27 PM
Got Klout?  American Airlines is offering one-day access passes to their first class Admirals Club lounge for those with high Klout scores.  Go to www.aa.com/klout to get your Klout treatment. TMA Digital developed the promotion for American Airlines through a partnership with Klout, which allows influencers with a Klout score over 55 to access the [...]
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May 22 2013 3:33 PM
Escaping from a [screen] is part of the creative process. Real thinking occurs on the subconscious level: http://t.co/g4EoxRZL9V

May 22 2013 1:59 PM
Concert sold out? Online venue lets users watch a customizable live feed. http://t.co/cA1jSf4PVB @EVNTLIVE @springwise

May 22 2013 1:04 PM
Mid-week inspiration: http://t.co/xITYxYntHB @KNSTRCT

May 22 2013 11:00 AM
@SocialKwan @bellwak Yes, if you just type http://t.co/IKBR8O3QHL in your browser's address bar our site will come up. Almost fixed!